Retailwire

Retail News and Analysis
  1. The Christmas selling season is fast approaching and early indications are that seasonal hiring may be on the rise. Walmart, however, will not be a major contributor to the increase after announcing it would forego bringing on thousands of new employees. Do you approve of Walmart’s decision to increase hours for existing associates?
  2. If you’re one of the 66 million members of the Hilton Honors rewards program, you are now eligible to redeem your points for purchases on Amazon.com. What do you see as the benefits Hilton and Amazon will receive from linking the hotel’s reward points to purchases on the e-tail site?
  3. A recent poll found that 59 percent of marketers are planning to increase their influencer marketing budgets year-over-year. Working with such connected individuals was also found to be the most cost effective and fastest growing online customer acquisition channel. What’s the best way to compensate influencers in marketing campaigns?
  4. During a panel at the CONNECT Mobile CX Summit in Philadelphia, panelists from Jersey Mike’s, Kohl’s and Brookstone talked about unintended consequences from their early efforts at click & collect. What do you think are the most and least obvious challenges for retailers in embracing click & collect?
  5. Long lines queue up most mornings at Starbucks across the country as people look to get their caffeine boost and perhaps a breakfast sandwich or pastry to go with it. The same cannot be said of the chain’s locations during lunch hour. Now, Starbucks is looking to change that. Is Starbucks finally on the right track with its Mercarto lunch menu?

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